MODRN Education consulting services help continuing education leaders tackle some of their greatest challenges by providing clarity and actionable strategies across the full spectrum of program development and growth. From understanding what to build and why, to identifying the right product for the right audience, we guide institutions in finding and engaging the right industry partners, creating both B2C and B2B offerings, and knowing how to differentiate between the two. Our expertise also helps leaders learn how to scale products on tight budgets to achieve stronger ROI, equip faculty to learn from and collaborate with industry, and navigate the cultural challenges within higher education that often stall innovation.
Our comprehensive consulting services include:
- Evaluation of your current executive, professional, and continuing education portfolio, coupled with insights on market performance.
- Indepth market research for all industries and occupations
- Cross-industry micro (regional) and macro (national) skills and job demand analysis.
- In-depth product and market competition analysis.
- Detailed product pricing data, proformas, recommendations, and ROI analysis.
- Strategic pairing with industry associations, workforce organizations, and corportate partners.
- B2C, B2B, and B2G strategy development and outreach services.
- Upskilling product and content structure and outlining to ensure target audience alignment.
- Assistance with WIOA product registration at state and county levels, with grant writing services available.
- Continuing education department strategy development.
- Workshops with your leadership, faculty, and program directors to work through your product challenges, upskilling product models, policy misalignments, culture misalignments, product development best practices, pricing strategies, and more.
From inception to execution, MODRN guides college and university leaders through the intricate process of crafting marketable, effective, industry-backed upskilling education. Our goal is to empower you to make informed decisions from the outset, ensuring a robust ROI for your institution and invaluable learning experiences for your students.
The Top 10 Reasons Why Higher Education Products Fail to Thrive
Challenge #1: Lack of Industry Backing
Challenge #2: Skills and Competencies Gaps
Challenge #3: No Application of Industry Technologies
Challenge #4: Structure and Pedagogy Misalignment
Challenge #5: Lack of Alignment to Specific Jobs and Overlapping Degree Content
Challenge #6: Missing Career-Level Clarity
Challenge #7: Competing with Industry Certifications
Challenge #8: Pricing Challenges
Challenge #9: Understanding What Market Research Really Means in the Product Development Process
Challenge #10: Marketing Challenges, OPM Disasters, and Reaching the Right Students
Sound familiar?
Our consulting services at MODRN Education are designed to help continuing education leaders and their teams overcome the top challenges that cause higher education products to fall short. We work with institutions to secure industry backing, close critical skills and competency gaps, and integrate relevant technologies to ensure offerings reflect real-world application. By addressing structure and pedagogy misalignment, clarifying career pathways, and aligning content to specific job outcomes while avoiding overlap with traditional degrees, we help leaders create programs that stand out. We also provide strategies to compete effectively with industry certifications, set pricing models that drive enrollment, conduct meaningful market research that informs product development, and avoid costly missteps with marketing and OPM partnerships. With this holistic approach, we enable institutions to build, launch, and scale programs that are both sustainable and market-responsive.